The case builder must first answer "purpose" questions like these: The idea here is to analyse your competitors angle to the market in order to find a weakness that your company will be able to use in its own market positioning. When coming up with an estimate yourself it is always a good practice to test both the bottom up and top down approaches and to compare the results.
From a tactical point of view, this section is also where you need to place your competitive edge without mentioning it explicitly.
In other words, case builders should explain first what they recommend doing and why the organization gains from the action.
To do so you need to highlight in this section some of the drivers that your competition has not been focussing on. Target Market The target market is the type of customers you target within the market. Project description This section describes the project, including all the resources required for its implementation, the project budget and case analysis format business plan timeline with measurable goals for all project milestones.
Is there a positive ROI? In contrast to the business plan questions above, the business case addresses issues like these: The following variables will need to be subjected to the result of a business case analysis: Introduction Identify the key problems and issues in the case study. Case building continues when the case builder proposes specific actions to address these objectives.
In our case case analysis format business plan number of potential clients multiplied by an average transaction value. Consequently, a well-written purpose statement serves case builders and case readers alike.
Whereas the business plan asks what the business will look like, the business case asks: Who will use it? Refer the reader back to relevant document sections and graphical presentations where it might be helpful. The first thing to do is to see if the figure is publicly available as either published by a consultancy firm or by a state body.
It identifies the area or areas where there are issues that need to be addressed, such as inefficiencies, missed opportunities, unacceptable market performance or unfavorable consumer response to a product or service. How do they impact the organization? Cash flow results and critical non-financial impacts that follow from the action.
Business objectives for the action what the act intends to accomplish. Preparing the Case Before you begin writing, follow these guidelines to help you prepare and understand the case study: Without them, no one can know for sure which costs and benefits belong in the case.
Finishing these items before moving on to anything else in the case is crucial. Market value Estimating the market value is often more difficult than assessing the number of potential customers. Case Purpose Determines Information Needs for Case Results Regarding the third bullet above, case purpose, note again that cases serve different purposes in business.
It is too early for that, however, because the case is not yet fully defined. How many years will it take this startup firm to become profitable?
A quick example for an independent coffee shop surrounded by coffee chains would be to say that on top of consistency, which is relevant for people on the move, another driver for coffee shop demand is the place itself as what coffee shops sell before most is a place for people to meet.
You would however factor it when assessing the value of the market. Those questions contrast with the focus of the business plan, which addresses similar issues about the organization or about the business. You should also include a figure -- usually an additional percent of the total -- for scope creep.
Business performance in terms such as sales, margins, profits, and business "health" by contributions to important Balance sheet categories In a non-profit or government organization: It is very likely that you will find at least a number on a national level. The plan may cover a single product or product line or the whole organization.
The Case Subject Statement: One way to look at what a driver is, is to look at takeaway coffee. The cost-benefit analysis should include the projected financial benefit to the company and a projection of when that payoff is expected.
Based on all the inputs available, you should have an idea of how likely it is that the project will be approved.Business Plan: Free Excel Templates Some of the Excel spreadsheets include a Balance Sheet, Break-even Analysis, Cash Flow, Competitive Analysis, General Demographic Profile, Personal Financial Statement, Profit and Loss Projections, and Sales Forecast.
Download our FREE Business Case Template. This business case captures and documents the reasoning for starting a new project. This includes the strategic plan, what the plan calls for, and how the project supports the strategic plan.
Alternative Analysis. All business problems may be addressed by any number of alternative /5(). Jun 23, · A business case provides justification for a proposed business change or plan, and typically outlines the allocation of capital and resources required to implement the proposed business case%(46).
Business School Writing a Case Analysis.
Writing a case analysis [email protected] - 2 - What are the stages in preparing a case analysis? write a case analysis according to the format described in this handout. You simply answer directly the questions you are asked. Business Case Study PowerPoint Template is a professional presentation created to describe Business Case Studies and Analysis/5(29).
Business Plan vs Business Case posted by John Spacey cost estimates, market analysis, competitive analysis, risk identification, operations plan, marketing plan and other information that is relevant to investment in a new business.
A business case may contain much the same information but in a much shorter format that can be used for.Download